Configure VIP tiers
What does this do for me?
VIP tiers reward your best customers with status, earning multipliers, and exclusive perks. Tier assignment recalculates automatically as customers earn and as points expire. VIP tiers are available on the Growth plan and above.1. Open VIP Tiers
- In the app sidebar, select Points Rules.
- Under the sub-navigation, select VIP Tiers.
2. Create a tier
- Select Create tier.
- Enter a Name (e.g., Silver, Gold, Platinum).
- Set the Threshold — lifetime spend or lifetime points required to reach this tier.
- Set the Points multiplier — how many times the base earning rate a member at this tier receives.
- Configure Perks for each tier, such as:
- Free shipping at a spend threshold.
- Bonus points on orders.
- Birthday multiplier.
- Early access to sales (by number of days).
- Select Save.
3. Tier management
- Tiers are evaluated automatically: customers are assigned or demoted based on their lifetime spend or points.
- A scheduled background job handles demotion when a customer no longer meets a tier’s threshold.
- Customer tags (
vip-{tier}) and metafields update automatically.